--- title: Choosing a price model description: Set each product option's price on Insy — one-time, subscription, free or pay-what-you-want — plus free trials and crossed-out "was" prices. --- Price is set on each option (each **variant**), not on the product as a whole — so one product can mix a free taster, a one-time bundle and a subscription. This page covers the four price models and the two extras you can layer on top. ## The four price models 1. **One-time** The buyer pays once and keeps access. The default if you choose nothing else. Good for ebooks, templates and downloads. 2. **Subscription** Billed on a repeating schedule — **monthly** or **yearly** — until they cancel. Good for ongoing access, updates or a membership. You can add a free trial (see below). 3. **Free** No charge. The buyer claims it and gets access immediately, with no payment step. A product may have one free option alongside paid ones — a common taster. 4. **Pay-what-you-want** The buyer chooses the amount, at or above a minimum you set. You can pre-fill a suggested amount to nudge them. Good for tips, "name your price" releases and donations. > **Prices are in złoty** > > Product prices are set in Polish złoty (PLN). A paid option must be at least **5 PLN** — Insy rejects > a lower fixed price. (A pay-what-you-want minimum is the one exception; see below.) ## Free trials, for subscriptions A subscription option can start with a free trial of **1 to 100 days**. The buyer gets full access straight away and is only charged when the trial ends, unless they cancel first. Trials apply to subscriptions only — a one-time option has nothing to renew. ## Setting a pay-what-you-want price Pay-what-you-want has two numbers doing different jobs: - **The minimum** is the floor — the buyer can't pay less. It can be as low as 0, which makes the product "free and up". - **The suggested amount** is pre-filled as a starting point. If you set one, it must be at least 5 PLN. The buyer can raise or lower it down to the minimum. > **Suggested amount does real work** > > Most buyers accept a sensible pre-filled number. A suggested amount a little above your minimum > usually earns more than an empty box. ## Showing a "was" price To show a higher, crossed-out price next to the current one — the "was 99, now 49" look — set a **higher original price** on the option. Insy displays it struck through, with your real price beside it. This works on **one-time** and **subscription** options, not on free or pay-what-you-want. The original price must itself be at least 5 PLN and higher than what you're actually charging. ## Which model for which option? > **You can mix them within one product** > > Because the price lives on each option, a single product can offer a **free** sample, a **one-time** > full bundle, and a **subscription** for ongoing updates — three options, three models, one page. Set > each one independently when you [create the product](/selling/create-product). Once the price is set, the last thing to understand is how the money reaches you — the payment methods, the currencies, and the Stripe account a paid product needs. Card, BLIK, P24 and crypto, and what you need before you can publish a paid product. Discount codes, your refund policy, and limits on how much sells and when.